Jeffrey J. Greenbaum has been asked to join a group of ALFA’s premier trial lawyers who will provide a primer on class action litigation. Class actions may pose a huge threat to business. The mere certification of a class may result in huge legal fees, adverse publicity and the diversion of management time. An adverse class action verdict may spell the end of a product line, the financial crippling of a company or bankruptcy in extreme cases. In short, the defense of a class action may be a “bet the company” case.